Purple Sales Blog

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    Now's the Time for Expansion Into New Markets

    The software-as-a-service (SaaS) industry is booming. With the industry expected to hit $716 billion by 2028, it's no wonder that more and more SaaS companies seek expansion into new markets. If your...

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    5 Things to Consider When Expanding Your Business to a New Market

    When expanding your business to a new market, there are many things to consider for a successful venture. From market research to cultural differences, it's important to have a solid plan in place...

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    Top 3 Reasons Why Your B2B Company Has Limited or No Business Traction

    When it comes to scaling a mid-size SaaS company, you can break long-term growth into three major stages: traction, profit, and scale. Passing through each stage requires a different process and a...

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    Sales Outsourcing

    Learn how to optimize and execute your sales strategy, build your sales team, and implement marketing tools to help your business close more deals.

    Learn the New Hybrid Sales Model For B2B SaaS Companies

    As technology becomes more advanced, B2B SaaS buyers have a new wealth of information at their fingertips. They can read reviews, ask pertinent questions, and communicate with their peers from their...

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    Quickly Ramp Up Your Sales Team in 4 Simple Steps

    If there is one inalienable truth to businesses — all businesses — it’s that growth depends on sales. You could have the most seemingly useless product imaginable, but if you put that product or...

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    The Revenue Acceleration Model: A Brief Overview

    There is often a significant disconnect between B2B marketing, sales, and service departments. Despite the widening misalignment, all three teams still have one underlying goal — to generate revenue.

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    Appointment Setting

    Looking to generate more qualified meetings for your sales representatives? These resources will help.

    How to Generate Meetings In a Target Territory With No Presence

    Experienced sales reps know that penetrating a new sales territory, especially post-pandemic, is difficult. If you don’t already have a local presence, then you need to have three things: a...

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    What Is the ROI of Appointment Setting?

    In today’s tech-savvy world, sales development teams have to get creative. They need to work with marketing personnel to rope in more promising potentials, and they need to incorporate new techniques...

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    A Basic Guide to Qualifying and Exploring Leads

    Many organizations — particularly early-stage tech and SaaS companies — struggle with allocating the time and resources needed to qualify their leads properly. However, there are consequences for...

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    Market Validation
    Gain deep insights into target markets to validate which verticals will yield the best adoption rate.

    How To Penetrate a New Market at a Fractional Cost

    Savvy business leaders understand that planning is vital to industry success. Product rollouts, new staff, marketing initiatives, and investments in technology need a plan to have the best chance of ...

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